WORK ETHICS 2

SUCCESS IN BUSINESS
Businessmen are always seeking success in their endeavours. The Gita provides succint prescriptions for achieving this. It depicts the anatomy of success vividly. The function of positive actions is emphasized throughout. Seizing the right opportunity, rising up to the challenges, soliciting right guidance etc. are all part of forceful advice offered to the beleaguered executive.

THE FUNDAMENTAL TRUTH
The earthly things have no permanence, even as the eternal truth is unassailable. The wise know this profound distinction. This pertains to the corporations as well, which need to cherish permanent values with perspective planning.

THE CORPORATE SOUL
The corporate shall remain unaffected and motionless, even when external forces try to push it down. Its systems shall move so easily and seemingly without efforts that casual outsider may not even be cognizant of the efforts going within it.

ROLE OF SMALL ENDEAVOURS (KAIZEN)
In the world of action, even minor or relatively small endeavours , can protect one from mighty calamities or losses. (This is considered in today's world as a Japanese concept called 'Kaizen')

THE CEO'S ROLE
The CEO shall endeavour to elevate himself by his deeds and shall not demote him from his exalted state. One is one's own friend and one is one's own enemy.